Towns and cities are full of stories. Some take the form of legends or traditions, while others are hiding in plain sight in monuments and buildings. That’s why being in a place isn’t enough to really get to know it: you need to be immersed in the stories that make it unique.

That’s the idea behind Gymkana Digital Turística, a cultural initiative that showcases local heritage through a truly universal tool: play.

Challenges and stories that connect with the past

Gymkana Digital Turística offers interactive experiences where learning meets fun. Participants will discover local heritage through challenges and riddles thanks to the enthusiastic team of writers and historians behind each of their experiences, adding a touch of magic and plenty of knowledge to every stop on the route.

These scavenger hunts are completely free and available at any time. Simply go to their website on your phone and let your curiosity do the rest.

Barcelona’s neighbourhoods have a lot to say

The initiative is especially present in the city, with 25 experiences that invite you to explore the neighbourhoods and discover their unique features.

You’ll meet historical figures like such as Jaume Ferran i Clua, who discovered the cholera vaccine, or Francesc Masclans, in the heart of Sants-Badal, where legend has it that he planted a secret garden that gave him eternal life.

The scavenger hunts also take you to iconic spots in the city. You’ll discover the secret of Turó Park, a haven for writers and lovers of literature. At Fabra i Coats, meanwhile, you’ll look back at Barcelona’s industrial history through the stories of two key families in this sector. In the Gothic Quarter, you’ll help a ghost break the curse of the skull hidden under the bridge.

There are countless stories that have made Barcelona the city we know today. Reliving them is the best way to make sure they aren’t forgotten.

Sustainability through play

Gymkana Digital Turística is part of the Destination Barcelona Commitment to Tourism Sustainability, offering a 100% digital leisure activity that minimises any environmental impact. Its content promotes the values of responsible tourism, preserves cultural heritage and boosts the local economy by recommending neighbourhood restaurants, shops and events.

All in all, it is a project that gives towns and cities the opportunity to highlight their defining features and be part of a community of scavenger hunts that promote quality tourism. This approach is particularly crucial in cities like Barcelona, where global appeal often overshadows local identity.

In this case, the game is not just entertainment: it’s a gateway to a more conscientious, interactive tourism model deeply rooted in the local community. After all, it’s through play that we create lasting memories.

Discover all the scavenger hunts in Barcelona here.